Statistics for Market Research

STATS 747 2nd Semester Course guide (docx)
Assignment 1 (docx)
Assignment 1 data set (Excel)
Colmar Brunton poll May 2010 (pdf)
Attitudes to crime and punishment-Report (pdf)
Attitudes to crime and punishment-appendix #1(pdf)
Attitudes to crime and punishment-appendix #2(pdf)
Survey Design (pptx)
Sampling Technical (pptx)
Assignment 2 (docx)
Assignment 2 Enquiry data (xlsx)
Regression Part 1 (ppt)
Regression Part 2 (ppt)
Regression Part 3 (ppt)
Non Linear Modelling (ppt)
Non Linear Modelling (xls)
Factor example (ppt)
Factor example - output (doc)
Hotel Survey data (xls)
Adstock Modelling (ppt)
Choice Modelling Part 1 (ppt)
Assn3 Q1 data (csv)
Assignment 3 (docx)
Choice Modelling Background (Kuhfield) (pdf)
Experimental Design and Choice modelling (ppt)
Choice modelling Part 2 (ppt)
Project Part 1 2010 (docx)
Project Part 1 Scenarios 2010 (pptx)
Choice(pdf)
Expt design for choice modelling examples(xlsx)
Assignment 4 (docx)
Segmentation & Targeting (ppt)
Cafe questionairre (pdf)
Cafe Data (csv)
Cafe Segmenation code (sas)
PDA class example code (sas)
Project Part 2 2010 (docx)
Heineken data (csv)
Heineken data abridged -for PROC PHREG(csv)
R code for project part 2(R)
Probability Models in Marketing (ppt)
Probability Models in Marketing 2 (ppt)
S20x library(zip)
Probablity Modelling example 1 (xls)
Probablity Modelling example 2 (xls)
Multivariate Analysis (ppt)
SASDCMFORMAT code (txt)
Choice modelling IDT example data (xls)
Data Mining in Market Research (ppt)
Final Examination 2007 (doc)